ULTRA ONE DAY

BAUSCH + LOMBBAUSCH + LOMB 博士倫
VIMEO

A world held in water與水相融的世界

Water becomes both a landscape and a close-up world. Chiao Chiao’s portrait opens a passage between an expansive blue setting, a spiralling current and suspended droplets, translating the campaign’s relationship with water into a continuous visual journey. Smooth curves and translucent surfaces keep the material language consistent as the scale changes. Returning to the eye and the face gives the abstract imagery a human centre, connecting the imagined water world with the intimate act of seeing.水同時是遼闊地景,也是能夠深入的微觀世界。曾之喬的肖像串連藍色水面、旋轉水流與懸浮水珠,將品牌與水相融的概念化為連續的視覺旅程。柔滑曲面與透明質地維持一致的材質語言,在尺度變換後重新回到眼睛與臉龐,讓抽象水世界連向觀看的親密感受。

FORMAT作品類型
Brand film品牌形象影片
CONTRIBUTION參與職務
Creative director · Director創意指導/導演
ULTRA ONE DAY — Water in motion
Water in motion流動水景
Bausch + Lomb — Chiao Chiao close-up in blue water
Chiao Chiao — close-up曾之喬眼神特寫
Bausch + Lomb — Spiralling water
Spiralling water水的漩渦
ULTRA ONE DAY — Clarity & portrait
Clarity & portrait清澈與肖像
Bausch + Lomb — Water sphere above a flowing blue surface
Water sphere水球
Bausch + Lomb — Suspended droplets
Suspended droplets懸浮水珠
Bausch + Lomb — Chiao Chiao portrait
Chiao Chiao portrait曾之喬肖像

CREDITS製作名單

Creative director / Director創意指導/導演
Jyun Chang 章郡
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